We’re looking for fintech enthusiasts to join us in creating the financial infrastructure of tomorrow. We’re building the first European Investment API to enable any financial institution to offer a broad range of investment products in their apps. Our view is backed by Europe's largest tech VCs (Earlybird, Notion Capital, Partech, HV Capital, ABN AMRO Ventures) by renowned fintech entrepreneurs (including Maximilian Tayenthal, founder of N26, and Felix Haas, founder of IDnow) and Bessemer Venture Partners in the USA. Today, we count 100+ talented people from 30 different countries.

The role should be based in Berlin/Germany. If you want to move to Berlin though, we’re happy to support your relocation.

As Upvest enters the next stage of growth, we are looking for an exceptional B2B Marketing manager. You will work directly with our Director Growth owning topics critical to Upvest’s business success. 

Establish and shape Upvest's future marketing strategy

At Upvest, we strive for excellence. Our product has gained strong traction and is being utilised by leading European fintechs and global financial institutions. As the B2B Marketing Manager at Upvest, you will have the opportunity to develop and execute a comprehensive product marketing strategy that enables us to reach even more potential customers. You will work closely with the sales team to identify target markets, define ICPs and develop messaging and positioning to drive leads and revenue.

Position Upvest as a thought leader in the industry

Our product - the Investment API - is unique and has the potential to revolutionise investments. Thus we have the exciting opportunity to shape Upvest's narrative and establish thought leadership within the industry. You'll be responsible for creating and managing a content marketing plan that showcases Upvest's expertise and position in the form of informative blog posts, whitepapers, and events/webinars.

Generate the next wave of leads

Additionally, you'll have the chance to measure and report on the success of marketing initiatives and use data to inform future strategy to continuously improve our marketing efforts, thus creating a continuous wave of new leads for Upvest.

What you can expect from this role?

• Autonomy coupled with inspirational leadership: When we say empowered teams we mean it. In this role you will fully own our B2B marketing functions success - with the Director of Growth as well as the senior leadership ready to support you at all times. This role offers the opportunity to be a key player in driving growth and success for the company.
• Exceptional team members: Upvest’s Growth team is one of a kind when it comes to combining impactful work with a relaxed and fun atmosphere. We have established strong practices around feedback, team health and social events resulting in a team happiness score of 9+ out of 10.
• Continuous learning: The complex yet fascinating field of investments, building and promoting an API product on a state-of-the-art tech stack, and working with the most relevant fintechs and financial institutions provide for an incredibly rewarding learning experience. It is a great opportunity if you aspire to grow professionally and personally.

Role requirements

• 5+ years of B2B marketing experience, preferably in the fintech or financial services industry
• Strong understanding of B2B SaaS marketing techniques, including lead generation, content marketing, PR, account-based marketing and enabling tools and automation
• Proven ability to develop and execute successful marketing campaigns
• Excellent communication and project management skills
• Strong analytical and data-driven mindset
• The ideal candidate will have a passion for fintech and a deep understanding of the investment industry, as well as a track record of success in B2B product marketing. If you are a strategic thinker with a passion for driving growth, we want to hear from you.

Why Upvest?

• Greenfield projects. We’re building something quite complex and a first in Europe. This means we’re working with cutting-edge technologies and with no legacy code.
• Wellbeing. At Upvest, everyone has access to our in-house coach where you can have regular sessions to support you personally and professionally.
• Development. In keeping with one of our core values, ‘Learn and Grow’, every Upvenger has access to a development budget. In line with one of our other values, ‘Own the Outcome’, how you choose to make the most of it, is up to you.
• Flexibility. We work in a hybrid setup with the team distributed around Germany and Europe. We give you the choice (and budget) to spend your time where you are most comfortable and productive, either at home or the office. You choose.

Our values:

• Learn and grow. We aim high to shape our future. We give and request honest feedback knowing that we develop together. Progression over Perfection.
• Team first. We make it easy for others. We value our differences and are open to others' opinions. We win and celebrate together! Team over Egos.
• Own the outcome. Whether we win or we lose, we stand together. We are proactive and get the job done. Outcome over Process.
• Tell the story. We always start with the why. We share knowledge to empower others. Transparency over Complexity.